Ecko Clothing. Mark Ecko Brand. Founded By Mark Ecko...... SoJones Major Clothing Brand Info

Ecko - Since its inception in 1993, Ecko Unlimited has exploded into a leader in the hip-hop, skate/extreme sport and designer fashion markets.

Marc Ecko, the creative force behind the Ecko Unlimited brand, has pioneered the fusion of disparate elements of youth culture into a singular expression of global lifestyle. "This is some hot gear. It's hard to believe that Ecko Unlimited started out as a clothing line for skateboarders. Man, how time changes," said Ecko.



Today Ecko Unlimited clothing brand is one of the hottest Hip-Hop fashion brands on the market. The clothing brand by Mark Ecko caters to both men and women. Ecko launched his womenswear "Ecko Red" line after finding many women started to turn to urban brands for designs and styles the represented their individual personality. Beyond the general public, Ecko Unlimited is also worn by artists such as Eminem, 50 Cent, and many other urban music celebrities.

Now, Ecko comes to you with the largest selection of any hip hop brand. Ecko's marketing and brand strategists have put togethor a plan that expanded Mark Ecko's brand enough to only deliver certain designs to certain areas. This gives the Ecko brand an exclusive feel to many of its shoppers. Buy and Ecko shirt from one area to stand out in another!

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Mark Ecko, founder of Ecko, also founded a self-named clothing collection called the "Mark Ecko Brand." More exclusive than his Ecko Unlimited line, the price on the Mark Ecko brand tries to limit buyers as well. The design direction for the brand is targeting the Urban and Hip-Hop consumer who has a more refined lifestyle, looking for a business casual or classic look.

Ecko has also implied a genious marketing plan which keeps celebrities modeling their clothing for advertisements in well-known magazines. Hip-Hop stars such as Ghostface Killah, Fat Joe, Talib Kweli, and Mobb Deep have been used for marketing campaigns since 2003.