Rapper Lil Wayne Launching Foreign Money And Double U Clothing

Article written by: Rodrick Rainey
Posted on: June 30, 2007

Lil Wayne, the best rapper alive according to a BET vote, is looking to get into his own brand of Hip Hop Clothing.

In an interview with SOHH.COM, the New Orleans born rapper told a journalist he has plans to launch two clothing brands.

The first of the two brands, Foreign Money, will be a mens brand. Hip Hop clothing industry news site SoJones.com predicts it to be a representation of the rapper’s current rock star / streetwear style.

“Expect more fitted clothing. Skulls are dead and losing trend power now so I don’t see Wayne going that direction. Hopefully this Foreign Money clothing line will be something Wayne and his current stylist oversee. Definitely don’t want a repeat of Jim Jones’ Gnostic clothing… The Diplomats and Wayne seem to doing a lot together now but this should not be one,” says the SoJones.com director.

Lil Wayne’s other line, Double U, will be a women’s clothing brand. Details on designers and who shall influence it have not been revealed on-line. However, unofficial sources told SoJones.com there might be more celebrity influence on Wayne’s Hip Hop clothing brand for women.

Rapper Nelly has been cited by Lil Wayne as a career influence in helping him maintain relevance in today’s Hip Hop music business. It’s a possibility Wayne is following the footsteps of the Vokal and Apple Bottoms clothing line founder to build his own brand.

St Louis rapper Nelly has had major success with his womens clothing brand Apple Bottoms, recently announcing it’s release to Africa’s urban fashion market.

Lil Wayne will definitely have a lot to manage building his two brands and keeping the cycle of his successful career going.

In other recent news, Lil Wayne is set to star in a new online reality series. The show, “Making the Next Hit! With Lil Wayne,” aims to discover new producers, models, singers, comedians and rappers, and will be hosted by veteran MC Busy Bee and Pit, producer of the Shop Boyz’ “Party Like a Rock star.”

“Making the Next Hit!” will air via the new web channel theNext.TV beginning in January. The production crew will hold auditions in Philadelphia on Aug. 12, to be followed by events in Atlanta, New Jersey and New York. Once the show chooses a winner, Cash Money Records will have first right of refusal in signing that act.

Clothing from the Foreign Money brand may be worn during the show so definitely tune in and watch.