B.o.B’s Reebok Classic Remix Collection Out Now!

Article written by: Asmara Wreksono
Posted on: July 13, 2009

SoJones.com reported back in April that Reebok collaborated with Kid Sister -after previously joining forces with Kidz in The Hall for the Reebok Classic Remix collection. Reebok enlists up and coming hip-hop artists to do a re-interpretation of an original and influential 80s or 90s song to be distributed exclusively with every purchase of styles from the Reebok Classic Remix Collection.

B.o.B (a.k.a. Bobby Ray) will interpret a classic song by A Tribe Called Quest. The rule of the game is still the same: the new track will be available for download exclusively to those who purchase styles from the Reebok Classic Remix Collection.

The newest shoe in the Reebok Classic Remix Collection is the Classic Leather Wet Patent, the updated version of the marquee classic sneakers to preserve its iconic look and style. The shoes are available exclusively at Foot Locker for $70. This would not be the end of Reebok’s Classic collection series as the shoe brand will continue to offer new styles and colorways from the Collection throughout 2009, each represented a new up and coming artist and reinterpreted tracks.

Talented rapper, B.o.B Ray was just in high school when he successfully scored a deal with Atlantic Records. Now at just 20 years old, he is joining the senior emcees and ready to bring his genre-bending style nationwide with his highly anticipated debut, “The Adventures of Bobby Ray”. The Atlanta native is known for the frenetic energy of his song, “Haterz Everywhere”.  Often compared with internet hip-hop prodigy, Soulja Boy, B.o.B. is favored by the media for his musicality. His song “Lonely People” samples “Eleanor Rigby” and croons on the song’s lonely life theme, and his craftmanship has gained praise for being eclectic in sources, content and style. Suffice to say, the 20 year-old is focused at what he does. In various interviews, B.o.B often exposes his love for music as the music always comes first and foremost. In reality, the rapper writes, produces, arranges and mixes his own tracks, including playing various instruments.

Below is the promotional video of B.o.B for the Reebok Classic Remix Collection.

Here’s another teaser video of Bobby Ray’s classic remix, featuring the much talked about Reebok Classic Leather Wet Patent.