Miskeen Originals Has Cancelled Its Production of Young Jeezy’s T-shirts Line

Article written by: Rodrick Rainey
Posted on: October 17, 2005

Young Jeezy may be burning up the charts with his new album release – Lets Get it: Thug Motivation 101, but his t-shirt line, “Da Snowman”, gets the cold shoulder.

Miskeen owner Yaniv Zaken decided to halt production on the trendy tees when he found out that “Da Snowman” represented the dope man. “I never saw the street react so strongly,” Zaken told The Philadelphia Weekly, “and then they told me the snowman is actually the guy delivering ’snow’ on the street.”

Zaken did not want his company to be associated with Da Snowman logo after he connected it with drug dealing. First, he asked the Miskeen artists to add the phrase “Say No To Snow” to their remaining shirts, but recently he just decided to halt the other half of the original product run altogether.

“Whatever we shipped before I came to the country is shipped,” Zaken said. “But if you come here right now, you’ll see 500 shirts folded. We’re not sure what to do with them.”

The designer blamed the shirt’s production on his absence. “I like the buzz,” he said. “Of course it gives us an edge, but if I was here, none of this would have occurred.”‘

However, this doesn’t knock Jeezy hustle, the shirts can be still be found floating around the internet and the streets of major urban cities.