Hellz Bellz

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  Hellz Bellz The Warrior Polka Dot Top in Grenadine
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  Hellz Bellz The Specials Sweatshirt in Black
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  Hellz Bellz The Dynasty Sweatshirt in Black
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  Hellz Bellz The Strait To Hellz Jacket
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  Hellz Bellz The Heartbreak Tee in Black
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  Hellz Bellz The Eye Candy Tee in White
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  Hellz Bellz The HLZ Tee in White
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  Hellz Bellz The Stop Needling Me Tee
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  Hellz Bellz The Suit Up Vest
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  Hellz Bellz The Warhol Jeans in Raw Black

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  Women Hellz Bellz Denim
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  Women Hellz Bellz Dresses
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  Women Hellz Bellz Hoodies
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  Women Hellz Bellz Jackets & Coats
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  Women Hellz Bellz Leggings
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  Women Hellz Bellz Pants
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  Women Hellz Bellz Skirts
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  Women Hellz Bellz Sweaters
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  Women Hellz Bellz Tops

RnB diva Beyonce Knowles in a Hellz Bellz tee.

Hellz Bellz broke loose in 2005, thanks to the efforts of visionary New York-based designers Lanie and Bam Alabanza. The line, also known as Hellz Bellz A Crime For All Seasons, was created to honor modern rebel chicks. After all, Hellz Bellz calls upon women to “confront conformity, tear down boundaries, and rewrite the rules.”

Hellz Bellz is frank and straightforward. It doesn’t believe in cute, damsel in distress frocks; it aims to create clothes for the “wild girls” – bad girls and divas alike and break down barriers that stereotype female fashion into floral and flirty frocks.

As www.hellz-bellz.com puts it, the headstrong brand aims to “reintroduce strength, individuality, and sexual empowerment with a sassy, balls to the walls approach.” True enough, Hellz Bellz is the designers’ response to the male-dominated streetwear industry looming today.

The brand draws inspirations from underground music, films, and cultures, and reflects the question of society and authority in its collections. Its merchandise are very vivid and precise, as its graphics try convey a clear message to its audience. Bottom line: the Hellz Bellz collection is transparent. It’s true to herself. It’s more than just a brand. It’s a personality.

Hellz Bellz ad campaign.

Hellz Bellz merchandise range from tanks, tops, jackets, skirts, tees, jackets, dresses, vest, jeans, shorts, bags, shirts, hoodies, sweaters to sweatshirts. Some of their merchandise include the Coco X Hellz tee, Jump Hop tee, Electric Suspender tee, Don’t F with Me tee, Grotesked jeans, Slippery or Vivienne Shorts, MIA jacket, Killin it Dresses and the Vindictive Purse (which is available in purple, black, and turqoise.)

Hellz Bellz have managed to break through the fashion boundaries to land in well-known magazines, such as  Glamour, People Style Watch, Seventeen, Rolling Stone, Miss Behave, Nylon, Giant, Trace, Status, Theme, Sport and Street, Vapors, URB, WAD, WWD, XLR8R, Antenna, Paper, Prequel, Quick, Hardest, LTD, Apparel News, BPM, Clark,  944, Beautiful Decay, Contrast, 80s, Luire, Maps,Woofin Girl (Japan) and Cool (Japan).

Grab your Hellz Bellz merchandise at boutiques across the globe in the US, Canada, Japan, Hong Kong, Philippines, Korea, Taiwan, Malaysia, Australia, Italy, France, Spain, Sweden, Switzerland, Portugal, Netherlands, and the United Kingdom. You can also score your Hellz Bellz duds through online retailers like 80s Purple, Karmaloop, Cmonwealth, 5 and a dime, Boundless NY, Robust Flavor, Revolve Clothing, DJ Premium, Black Rainbow Shop, Grandism, Bond International, Rakuten, Urban Vogue, and Apollo NYC.