The Loots

The Loots

The Loots clothing ad

The Loots Look

The Loots clothing line was founded in 2006 by Aaron Whatton and Lee Wilkie, who once worked under Marc Ecko Enterprises. These designers and entrepreneurs have made it possible to create innovative stylish urban clothing. The line’s style mantra is highly attributed to Whatton and Wilkie’s vast design experience as fashion designers for Akademiks, Mecca, Stash House, GM, and Cadillac.

With the support of fellow band members Kev Carroll, Mides VII, Kops Brothers, Jae Won the Don, Uncle Sam, and Kay P—along with a number of talented designers—Loots has become the formidable clothing brand that is today. With an array of input from all ends of the fashion spectrum, it is no wonder why the brand’s products have their own unique sense of style.

New York-based label is inspired by the different lifestyles, people and cultures that Whatton and Wilkie are surrounded by. It is influenced by the designers, musicians, painters, producers, and other talented and fashionable young people across the country that has made marks in their own respective fields.

Feel warm in this Elm St. movie-inspired red and black outerwear by The Loots.

The Loots Spectrum Track Jacket

Because of its stylish apparel and merchandise, The Loots clothing has managed to infiltrate fashion retailers outside the United States. The internationally renowned clothing line is very famous in Asian countries such as Japan and Hong Kong.

Also as The Loots popularity continues to grow, the company has established a number of collaborations with other brands to further expand their product line. In their Spring 2008 collection the brand collaborated with British Knights to come up with a stylish, limited edition shoe made of a newly constructed sole, premium fabrics, and materials. Also in coordination with Music Skins, The Loots has produced an ET-themed Ipod, cell phone, and Nintendo DS skins.

A lot of renowned celebrities like Travis Barker, Lil Jon, Fabolous, Nick Canon, and Perez Hilton have all been known to wear The Loots clothing. Its merchandise has also graced the pages of YRB magazine.

The Loots clothing is more than just stylish apparel, it’s all about making a statement with your own personal style.