Z. Cavaricci

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  Girls Z. Cavaricci Bottoms

An advertisement featuring the relaunch of Z. Cavaricci bottoms for girls

Are you on the hunt for chic, perfectly-fitting jeans which won’t break the bank? Looking great in jeans and flaunting your style doesn’t have to be a burden to your pockets with Z. Cavaricci, the popular 80’s jeans brand making a striking reemergence. With updated styles to suit the discerning taste in fashion of the individual from the new millennium, there’s definitely a style and cut that would match the different body shapes that exist.

Z. Cavaracci is an iconic 80’s clothing label founded by Jim Cavaricci in 1982. Originally called Zoom, Jim changed the label’s name to Z. Cavaricci after finding out that Zoom had already been previously registered by another entity. The change in the label’s name did him good though, as the success of the brand can instantly be associated with his identity as well, with his surname being sewn into the tags of his merchandise.

Having been in the garments business for a few decades now, Z. Cavaricci proves that a label can definitely withstand and adapt to the changing of the times by continuously evolving and revolutionizing itself, still emerging as fresh and as novel to the eyes of the public as when it first came out. This is perhaps the winning formula of the label – staying flexible enough so as not to come out with just a single look, but coming out with a variety of styles to cater to the different tastes in fashion of different markets, and of different generations.

When the brand first emerged in the early 80’s, twill pants were all the rage, so Z. Cavaricci initially focused on producing and marketing these, which served the business well at that time. Jim felt that twill was just a passing trend, so he began focusing his efforts and resources on denim, a more classic article of clothing. The denim style that the brand made famous in the 80’s was the high-waisted, pleated style with a skinny ankle and multiple belt loops – a style that many women fondly reminisce rocking out even to this day. As of present, Z. Cavaricci has expanded its merchandise line to include denim, tops and sportswear not just for men and women, but for boys and girls as well.

In 2008, Z. Cavaricci focused its efforts on revamping its image as a trendy, fashion-forward label for the juniors and girls market. This relaunch still leveraged on the brand’s core strength of producing high-quality denim jeans at a more affordable price, but with a more modern twist. This time, Z. Cavaricci is set to transcend generations and target younger fashionistas, who take after their equally-chic moms who went around town in style by donning the brand in the 80’s as well.

A model dons a stylish pair of Z. Cavaricci jeans

The contemporary Z. Cavaricci aims to bring out the confidence of the wearer, enabling them to strut down the streets in style while showing their passion and zest for life through the outfits that they wear. Z. Cavaricci understands the personalized tastes of the younger generation, so the juniors’ collection includes a wide variety of denim cuts and styles, such as bootcut, flared, skinny jeans, skirts, and shorts, with each style coming in different washes. The collection still features the high-quality detailing of the brand, which can be seen on the fine stitching as well as the embellishments found on the back pockets. And with the bottoms not retailing for more than $50, young fashionistas can definitely get their fill of the contemporary, chic Z. Cavaricci vibe without the exorbitant price tag.

Z. Cavaricci coupled the relaunch into the juniors’ market with a hip and colorful website, featuring the freshest news on and pictures of their merchandise. The website also provides a form to fill out in order for girls to join the Z. Cavaricci Club, wherein membership would allow them to be the first to know about the label’s newest products, contests, deals, and the website’s hottest downloads.

To get your hands on a pair or two of the relaunched Z. Cavaricci bottoms for girls, head on over to the following online retailers: DrJays.com, and the brand’s official website, Zcavaricci.com. Z. Cavaricci merchandise can also be found in most department stores and clothing botiques all across the US.