“The Originators” Flashback for Fashion-Forward Threads

Article written by: Jenise
Posted on: September 29, 2009

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Watch SoJonesTV break it down at a Las Vegas fashion trade show last month with Adam Bach, CEO and founder of The Originators. The L.A.-based mens and womenswear label is all about paying homage to “…the early DJs, MCs, Writers and B-Boys of Hip-Hop”.  

Ice Cube and Tracy Morgan in The Originators "I MC NY" Tee

Ice Cube and Tracy Morgan in The Originators "I MC NY" Tee

Jay-Z sporting The Originators' "Property of Hip Hop" Tee (retired)

Jay-Z sporting The Originators' "Property of Hip Hop" Tee

Lupe Fiasco in The Originators NY 70s hoodie

Lupe Fiasco in The Originators NY 70s hoodie

As seen on Jay-Z, Lupe Fiasco, Tracy Morgan, the streetwear line ties in a very now 80’s retro theme with clever “hadda be there” urban, skater and hip hop cultural references, representing a good sprinkling of both east and west coasts throwbacks.

Let’s see how much you know about the old school: do you get these?

Repping The Originators at their Magic booth

Repping The Originators at their Magic booth

In-n-Out Tee, Originators Style

California Love Tee, Originators Style $25

The Originators Power to the Female MC Tee, $26

The Originators Power to the Female MC Tee, $26

The Originators is available here.

Related posts:

  1. The Originators at MAGIC Feb 2009
  2. Rihanna Plans Clothing Line To Amaze The Fashion Forward
  3. Master P and Romeo Think Fashion Forward! Sign Clothing Deal with Wal-Mart
  4. The Originators Clothing Line PSA
  5. Look Forward to The New Scent of Apple Bottoms

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