James Cured by Seun

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A great pair of jeans from James Cured by Seun

James Cured by Seun is a brand of jean wear that was launched in September 2003. The line was created by a Los Angeles-based designer named Seun Lim. She is both the creative director and the co-founder of a the company called James Jeans. The jeans that she creates are nothing short of flattering. James Cured by Seun is created by eschewing trendy top-stitching and then concentrating on the subtle manipulation of minute details in order to present a lean and clean effect. These jeans are also characterized by their custom fitted, high end and durable denim.

There seems to be very few jeans out there on the fashion market that accomplish all the things that the James Cured by Seun brand does. All the denim wear that are created by Seun Lim in this line feature the brand’s signature slash-corner pockets. This strategic placement and design is meant to to do several things: lift the butt, lengthen the leg, and make the person who wears the jeans look thinner.

Before creating her line of famous jeans, Seun Lim received a rather prestigious education in art. She earned a B.F.A and an M.F.A while attending the School of the Arts Institute of Chicago. The education that she got there is credited with helping her to understand and grasp the complexities of clothing design and denim fashion. James Cured by Seun has been described as an instant success and their initial shipment was for 1,100 pairs to Barney’s, were sold within a week. This type of rapid customer purchasing allowed Seun Lim to achieve multimillion dollar sales within a three month time span.

Victoria Beckham loves wearing James Cure jeans.

The grades that Seun Lim creates for each line of her jeans is done independently as opposed to on computers like many other lines do. The darted pockets on James Cured by Seun denim is often angled in a way that can make the rear appear smaller. Also, a dark rinse on the inner thigh is also added in order to make thighs appear smaller. They can then make the entire leg look slimmer by highlighting the denim that is located above the knee rather than that below. Every detail that James Cured by Seun uses is carefully made to make their jeans flattering to the female body.

All the quality that James Cured by Seun denim possesses is what has made them so very desirable. They are a huge assets to many celebrities who can be found wearing them on almost any occasion where jeans can be worn. These celebrities include such notable names as Nicole Kidman, Kate Hudson, Uma Thurman and Courtney Cox. Socialites such as Patricia Herrera, Holly Dunlap, Emilia Fanjul Pfeifler, and Plum Sykes have also made James Cured by Seun a part of their regular wardrobe.